Beers, Bears and a Blown Engine
MY MAIN CHARACTER MOMENT_real life
Let’s get intimate.
517 days on the road, 41 states; 21 national parks; 3 different cars (one stolen, one with a blown engine); more money spent on beer than gas; and one pop-up camper. Insert MasterCard 'Priceless' jingle.
A journey fueled by freeze-dried meals.
I’ve gone head-to-head with grizzly bears, California’s gas prices and retired Floridians playing competitive pickleball.
I’ve navigated 99 miles of gator-infested waters in the Everglades with no GPS and no signal. (Verizon guy, I get you now—“Can you hear me? Nope, didn’t think so.”)
The car theft heartbreak: You walk up, find nothing but shattered glass and a vanished ride. Next day? Score Half Dome permits! But surprise—you’ve got no gear and, well, no car. “Hey Jake from State Farm, I just lost everything I owned. You guys cover that?”
Shit, this sounds like a sob story. Copywriting, making it seem like I have ideas... oh yeah, being creative.
Creativity ignites when you’ve eaten canned chicken for seven days straight and need to turn it into a culinary masterpiece for the next five.
Being a copywriter? It’s about conjuring ideas from thin air (or insights if you’re into that) and adapting on the fly. Picture this: You’re blindly running from a bear in snowshoes—because, let’s face it, the bear spray was facing you, not the bear! While darting off the trail, you stumble upon a hidden hot spring filled with bald eagles and moose. Was that from thin air? No, I’ve done that! Or maybe you’re just coming up with witty tweets? Boom, not out of thin air either—I’ve done it.
Pickled soup. Are you still reading this?
I’ve survived life without Wi-Fi, so handling your creative brief? No problem.
I’ve inhaled my fair share of campfire fumes while honing my storytelling skills, so I’m ready to tell yours.